via vimeo.com
In case you missed it, Apple did a very cool takeover of Wired.com. It comes very close to overdoing it, but stops just short. It's an ad that makes you want to hit "replay". In fact, I did.
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October 01, 2009
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After such an intense engagement with an unsuspecting audience, I wonder if Apple should not have extended some sort of welcome...like pick a game for your iPhone or lead into a game that has browser version or something to carry the interaction beyond the initial impression of "that's cool" or "that's annoying."
Posted by: Mark Simmons | October 01, 2009 at 03:29 AM