It’s The End Of Ad Inventory As You Know It.

By Ian Schafer March 2, 2011 CONFERENCES, EVENTS, MEDIA, PRIVACY, RANT, SOCIAL MEDIA, SOCIAL NETWORKING 1 Comment

This morning, I gave this presentation at the IAB Annual Leadership Meeting in Palm Springs, CA. I watched the fantastic documentary Inside Job, and decided to blow a few whistles myself (Matt Damon wasn’t available to narrate). Take a look. Let me know what you think.

UH-OH: It’s the end of ad inventory as you know it (and how you can still feel fine).
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**UPDATE**
Here are some video highlights:

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